SCALEUPS

Fast customer research for hyper-growth teams

Avoid €300k product mistakes. Run customer research in 5 days for €5k, with voice-first AI-moderated interviews in 50+ languages.

Trusted by high-growth teams

The cost of guessing

Customer research has always been too slow and too expensive

Agency studies take weeks and cost a quarter's budget. By the time the deck lands, the sprint has shipped and the decision is made.

"Our customers will love this"

Said by people who never asked them. In a scaleup, conviction is loud and evidence rarely makes it into the room.

"We'll learn from the launch"

You will. At 10–100x the cost of asking first, with roadmap, budget and runway already spent.

"Is gut feeling enough?"

New markets, new business lines, new pricing. The bigger the bet, the more it costs to back it with instinct alone.

"We don't have a researcher in the team"

You don't need one. Brief us on the decision you need to make, and Glaut delivers the results in 5 days: interview, analyses and report included.

The Glaut Solution

Glaut captures real customer insights in 5 days, at a fraction of the cost of a research agency

€5k per study

One study: €5,000, five days, up to 300 interviews. Priced for the decisions you make every quarter.

Brief Monday → Decide Friday

Monday you brief us. Friday you decide. Glaut runs the interviews, analyzes every answer and hands you the insights within the week.‍

Real people, 50+ languages

Voice-first AI-moderated interviews with your customers, or ones you've never reached, in 50+ countries, simultaneously.

We don't have a researcher on the team

You don't need one. Brief us on the decision you need to make, and Glaut delivers the results in 5 days: interview design, fieldwork and analysis included.

CUSTOMERS
Facile.it use Glaut AI-powered research
"How is my brand perceived vs. competitors?"
12 waves of 500  interviews completed
2 days turnaround for each wave
Quant+Qual insights in one project
"Should I invest in a new business line?"
1,012 interviews completed
3 days turnaround (brief > insights)
3.5x cheaper than a traditional study
Research Methodology

AI-moderated interviews (AIMI)

Which approach fits your needs?
Quant
AIMI
by
Glaut logo
Qual
Scalability: interview thousands simultaneously
Global reach: research in +50 languages
Cost efficiency
In-depth insights : explain the why
Probing follow-up questions
Accessibility: choice between voice and typing
Analyses

Glaut Intelligence turns every interview into a finished report

The analysis platform codes every answer, validates patterns across the data and builds the report. Then you chat with the data to go deeper, with every answer linked to what customers said.

Insights ready for the boardroom

Every interview is analyzed and turned into a report built around your decision: key findings, charts, customer quotes and recommendations. Each insight traces back to what real customers said, so you can present it with confidence.

YOU
read the report and approve final findings
GLAUT
analyzes every interview and writes the report
Think about the last time you ate a salty snack. Can you describe the situation?
Upload your codebook
487 responses
Entertainment-driven snacking
42%
53% Home snacking
40% Screen snacking
16% Relaxation context
9% Experience enhancement
7% Entertainment context
6% Experience enjoyment
3% Experience combination
Social snacking experiences
28%
Home-based relaxation
22%
Public & outdoor snacking
14%

When you think about salty snacks, what are the first products or brands that come to your mind?

Total Gender Age
Total male female 18–35 35–50 above 50
Base (n)Conf: 95% 99 53 46 35 34 30
Auntie Anne's 2%2%2%3% 0%3%
Kettle 6%6%7%3% 14% 7%
Ocean's Halo 1%0%2%3% 0%0%
Jolly Time 1%0%2%3% 0%0%
Happy Nuts 1%0%2%3% 0%0%
Popcornopolis 6%6%7% 9% 6%3%
Gone Toasting 1%0%2%0% 3%0%
Doritos 14%15%13%17% 12%13%
Kettle · 35–50 · 14%
Explain me the significance…

Ask Glaut anything

Have another question? Ask the chat in plain language to test an idea, compare segments, or add a fresh analysis to your report. With an agency, each question means a new quote. With Glaut, follow-up analyses are included - available 24/7.

YOU
ask follow-up questions in plain language
GLAUT
runs the new analysis and links every answer to the verbatim