Glaut's Data Quality System prevents, detects, and scores bad data automatically, at every stage of your research.
Glaut gives research agencies full control over data quality - from study design to final scoring - without adding manual overhead to every project.
Voice-Only Mode and structural guardrails eliminate the most common fraud vectors before any agent needs to act.
Structural, not reactive.
Prevention requires acting during the fieldwork, not after. Disengaged or fraudulent respondents are screened out in real-time.
Bad data never accumulates.
Engagement, depth, coherence, and behavioral signals — scored 1 to 5 once fieldwork closes.
Every response rated.
Geolocation, speeding checks, straight-lining detection, and copy-paste blocking are built in.
Zero setup required.
Turn guardrails on or off per project. Interviewing a hard-to-reach niche? Off. High-volume consumer study? On.
Full transparency, not a black box.
Quantitative, qualitative, and mixed-method designs: same quality bar, every time.
Scales with your research.
Quality controls are configured before fieldwork begins, detection runs during interviews, and scoring happens automatically once the study closes.
From voice-only responses to real-time behavior detection, every feature works together.
From the teams that use Glaut's data quality system every day.
EPIC Creative ran buyer research with Glaut’s Uncooperative Detector activated, automatically filtering out fraudulent data before it entered the dataset.
13.8% of completed interviews were rejected.
That’s 1 in 7 completions that would have silently distorted persona and messaging outputs.
Facile.it activated Glaut Uncooperative Detector on their brand tracker.
82% of rejections were due to fraudulent behavior and low data quality.
“Knowing that we had an additional filter on the respondents made the data even more reliable for us and the results even more solid.”
Start your next study with quality controls already in place.
Glaut adheres to all applicable data protection regulations, including GDPR and CCPA, and maintains comprehensive documentation to certify compliance.
This ensures that our processes align with the highest standards of data privacy and security, providing transparency and accountability to our customers.
Key principles:
1. Data minimization: No personal identifiers are needed for interviews.
2. Pseudonymization: When IDs are passed, they do not reveal respondent identity to Glaut.
3. Secure storage: All data is encrypted at rest and in transit.
4. European hosting: For EU projects, data is stored in EU-based infrastructure.
5. Controller/Processor alignment: Glaut acts as a data processor, while the client or panel acts as data controller.
Available documentation (on request):
- Sub-processor list
- GDPR summary
- DPA (Data Processing Agreement)
No. Glaut’s AI operates in a closed system and does not train on your data, ensuring full confidentiality.
Glaut can seamlessly complement quantitative surveys by adding a qualitative layer of depth to your project:
AI moderation uses advanced LLMs to replace the human moderator in interviews, offering:
Yes, we are ISO 27001 certified. Our Information Security Management System is independently certified to ISO/IEC 27001 and re-audited every year.
AI-moderated voice interviews for insights at scale
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